BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS   

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Upslope Brewing Turns Up Spring with its 5th Annual Upslope Get Down

Upslope Brewing Turns Up Spring with its 5th Annual Upslope Get Down

upslope logo 1 small (1).jpg

NEWS

FOR IMMEDIATE RELEASE

Upslope Brewing Turns Up Spring with its 5th Annual Upslope Get Down

Boulder, Colo. (April 12, 2018) — Upslope Brewing Company is once again celebrating the spring season with its fifth annual Upslope Get Down Music Festival on Saturday, May 19 at its Flatiron Park brewing facility in Boulder.

The Upslope Get Down, presented by Flatirons Subaru, is a free, family-friendly music festival with Upslope beer, local food trucks, vendors, live art, games and a kid’s zone. The music will be jamming all day and night, with eight bands performing on three different stages. Also, for the second-straight year, Upslope is proudly donating a portion of the Get Down’s proceeds to benefit Protect Our Winters, a global non-profit advocating for positive climate action on behalf of the outdoors community.

Get Down band crowd image.jpg

In addition to Upslope’s core beer offerings, festival-goers can enjoy a Mango Gose, voted for by Upslope fans and brewed especially for this year’s Get Down. Attendees can also enjoy Upslope’s latest year-round release, the 2018 Experimental IPA—the second installment of an annual release experimenting with brewer-selected hop varieties. Lastly, Get Down participants can taste the brand’s latest Limited Release brew, Rocky Mountain Kölsch, a traditional German-style Kölsch with a unique, local-Colorado twist.

  • Date: Saturday, May 19th
  • Location: Upslope Flatiron Park Brewery, 1898 S Flatiron Ct., Boulder, CO 80301
  • Time: 2:00 p.m. to 10:00 p.m. MST.
  • Music Lineup: Orgōne, Hannah Wicklund & The Steppin Stones, Guerrilla Fanfare, Tenth Mountain Division, The Jive Tribe, Steepland String Band, Kessel Run, and Boot Gun.
  • Admission: FREE, 21+ event. Anyone under 21 must be accompanied by their parent or legal guardian. VIP tickets can be purchased for $65 (admission to VIP tent presented by Moe’s Original BBQ, all you can drink beer, 1 food ticket for a meal, provided by Moe’s Original BBQ, happy hour cheese pairing by Cured, premium viewing of the main stage, specialty brews, a souvenir pint glass, and private restrooms). Advance beer tickets can be purchased for $15 (enjoy four beers for the price of three).

Partners involved to make this year’s Upslope Get Down possible, include: Flatirons Subaru, Moe’s Original BBQ-Boulder, ATOMICCHILD Design & Illustration, Holiday Inn Express Boulder, Elevation Outdoors Magazine, The Marquee, Denver Westword, Cured, The ShutterBus VW Photo Booth Bus, Mountainsmith, Minuteman Press Boulder, and Cherry Bomb Events.

About Upslope Brewing Co

Boulder-based Upslope Brewing Company is the creator of premium ales and lagers that are artfully crafted using natural ingredients. Packaged in aluminum cans for exceptional portability and because it’s best for the environment, Upslope complements the outdoor lifestyle and caters to the on-the-go beer enthusiast. The five flagship beers include: Citra Pale Ale, India Pale Ale, Brown Ale, Craft Lager and Imperial India Pale Ale. Additional installments are offered in a seasonal Limited Release Series, the Lee Hill Series and the Tap Room Series. In an ongoing effort to protect watersheds nationwide, and the key ingredient in Upslope ales and lagers, one percent of Upslope Craft Lager can sales benefits local Trout Unlimited chapters in the state in which the beer is purchased. Learn more about Upslope at www.upslopebrewing.com.

Contact:

Thacher Stone, Backbone Media

thacher.stone@backbonemedia.net

(970) 963-4873

Upslope Brewing Co. Releases New Small Batch Style, Tropical Fruit Sour Ale

Upslope Brewing Co. Releases New Small Batch Style, Tropical Fruit Sour Ale

Upslope Brewing Co. Unveils Limited Release Rocky Mountain Kölsch

Upslope Brewing Co. Unveils Limited Release Rocky Mountain Kölsch