BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS  

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Thule introduces an all-around pack collection for 2018 that is built to withstand any season and countless activities

An all-around pack built to support hiking climbing, backpacking and general around-town use, the Thule AllTrail collection provides unmatched versatility to survive the elements through any activity and every season.

Seymour, Conn., July 19, 2017 – An all-new collection of hiking backpacks from Thule is built for the avid outdoor enthusiast who wants a singular pack for all of their pursuits. Thule AllTrail is a collection of two gender specific sizes, 35L & 45L, with 10 cm/4 in of torso adjustability for the perfect fit.  The entire collection of Thule AllTrail packs will be available in March 2018.

    

    

With an integrated rain cover and dedicated hydration sleeve, the Thule AllTrail pack also offers a breathable back panel, shoulder straps, and hipbelt padding.  Stay comfortable on the trail, and attain the perfect fit with 10 cm/4 in of torso adjustability built into the back panel.  Keep all of your gear within reach with features like a front shove-it pocket and easy access side zippers.  Conveniently store trekking poles on your hipbelt without taking off your pack using the included Thule VersaClick Pole Holder.  The VersaClick system allows users to customize their pack with a variety of hipbelt pockets, water bottle sleeves, camera cases and accessories to provide convenient access to the gear you need on the trail.  The included hipbelt accessory mount is compatible with any of the other interchangeable Thule VersaClick accessories available (sold separately).  

Available in men’s and women’s specific models, in two versatile sizes, 45L & 35L, the Thule AllTrail is the all-around pack for your next adventure.

Thule at ORSM17    

Also available February 2018, Thule introduces an all-new category for the brand, the Thule Vital collection of lightweight hydration backpacks built for maximum comfort and ease of use during high-intensity mountain bike rides. Both the Thule AllTrail and Thule Vital collections debut at the Outdoor Retailer Summer Market July 26-29 in Salt Lake City at Thule’s NEW booth location for 2017, #34037.

 Thule AllTrail 45L & 35L Hiking Pack:

 Men’s Models: Obsidian, Mykonos, & Garden Green (shown above)

   

   

    

    

Women’s Models: Obsidian & Monarch

      

      

     

     

Available: March 2018

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For more information on the Thule AllTrail collection or high resolution images please contact: 
Chris Ritchie, PR & Communications Manager
E-mail: Chris.Ritchie@thule.com 
Phone: +617-435-2014

Mackenzie Carroll, PR Account Manager, Backbone Media
E-mail: Mackenzie.Carroll@backbonemedia.net
Phone: 970-963-4873 ext. 142

For more information on Thule products, visit: www.thule.com

About Thule

The Thule brand was established in 1942. Under the motto Bring your life, Thule globally offers a wide range of premium products for active people that allow them to bring what they care most for – safely, easily and in style.

Thule designs and manufactures roof racks, bike, water and winter sport carriers, roof boxes, computer, and camera bags, sports bags and backpacks and child-related products such as baby joggers, child bike seats and bike trailers. The products are sold in more than 140 countries world-wide.

Thule is the largest brand in Thule Group.

www.thule.com

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