BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS   

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

SITKA Gear Launches First-Ever Fully Serviceable Waterfowl Waders

SITKA Gear Launches First-Ever Fully Serviceable Waterfowl Waders

BOZEMAN, Mont. (Jan. 15, 2018) – SITKA Gear, the leader and pioneer in performance hunting apparel, announced today that it will debut a category-defining waterfowl wader collection Jan. 23-26 at SHOT Show 2018 in Las Vegas. The first look comes ahead of the summer 2018 launch date, when the waders will be available for purchase nationwide.

Comprised of the Delta Wader and Delta Zip Wader, the Delta Wader Collection completes the head-to-toe, skin-to-shell system for SITKA Gear Waterfowl hunters. Featuring a breathable and resilient 4-Layer GORE-TEX®PRO laminate, Delta Waders excel in warm weather, high-exertion activities, and are designed to respond to insulation layers without adding unnecessary bulk, making the waders capable of spanning from the early season into frigid winter conditions.

“This is one of the most highly anticipated product launches in SITKA waterfowl history. The Delta Waders are the culmination of nearly five years of research, development, and testing,” said Ryan Bassham, Waterfowl Marketing Manager at SITKA Gear. “We designed the Delta Waders for ultimate durability and comfort during the warmer days chasing teal, to the icy conditions of the late season. We are excited to offer the SITKA Tribe a best-in-class waterfowl system.”

SITKA Gear’s Delta Wader Collection, available in the GORE™ OPTIFADE™ Concealment Timber and Marsh patterns, integrates Lacrosse boots with Aeroform injection-molded insulation, creating an ultra-warm, comfortable, light and durable boot. Reinforced and rugged foam pads cover the shins and knees to endure years of abuse while breaking ice and busting through brush. High hand warmer pockets, water-resistant zippered storage pockets, and a quantum-adjustable no-buckle suspension make comfort and function a priority. Delta Zip Waders include a durable and waterproof YKK AQUASEAL® front zipper for simple access. Proudly made in the USA and serviceable, Delta Waders are built to stand the test of time.

“Delta Waders went through years of covert iterations and testing so we could introduce them as the longest-lasting and most versatile waterfowl hunting waders on the market,” said Jim Saubier, SITKA’s waterfowl product manager. “As the final piece to the SITKA Gear waterfowl hunting line, Delta Waders are designed to integrate seamlessly into both Marsh and Timber waterfowl systems as well as bring the innovation SITKA’s known for into the waterfowl hunting wader market.”

The Delta Wader Collection will be available for sale at www.sitkagear.com in summer 2018.

About Sitka Gear 

SITKA Gear, based in Bozeman, Montana, created and leads the technical hunting apparel category. The company is recognized for its commitment to continually improving the hunting experience and supporting wildlife conservation. SITKA Gear products work together in systems, and each piece is designed and tested by the company’s core hunters, athletes, and ambassadors. SITKA Gear is owned by W. L. Gore & Associates, an advanced materials company well known for GORE-TEX® fabrics and many other industry-leading innovations that provide durable comfort and protection to outdoor enthusiasts. Go to sitkagear.com to learn more about how SITKA Gear helps the driven focus on their pursuits. 

PR Contacts
Sloane Brown, Backbone Media
sloane.brown@backbonemedia.net
(970) 963-4873 ext. 161

Eric Whiting, Backbone Media
eric.whiting@backbonemedia.net
(970) 963-4873 ext. 170

Built to Last –SITKA Gear’s Fully Serviceable Delta Wader Series Now Available In-Store and Online

Built to Last –SITKA Gear’s Fully Serviceable Delta Wader Series Now Available In-Store and Online

SITKA Gear Launches New Apex Series and Mountain Hauler Pack

SITKA Gear Launches New Apex Series and Mountain Hauler Pack