BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS  

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Big Agnes Strengthens Sales Team with Kinetic Reps and Sky Ambitions

STEAMBOAT SPRINGS, Colo. (April 19, 2017)Big Agnes Inc., the Steamboat Springs-based outdoor brand, is pleased to announce the addition of Kinetic Representatives, LLC and Sky Ambitions to its sales team, covering the Mid-Atlantic and New England regions, respectively. The two agencies will manage sales of Big Agnes shelters, sleeping bags, pads, and accessories, as well as Helinox trekking poles and camp furniture.

“Creating two territories where previously we had just one will assure a much better local expertise as well as superior overall service to all of our dealers in the northeast,” said Garth Evans, Big Agnes sales manager. “Sky Ambitions and Kinetic Reps have a passion for the outdoors, an unrelenting drive to be the best at what they do, and a deep understanding of our industry. Combined with their years of experience, technical knowledge, and approach to service, we're confident they will be an integral part of growing and strengthening of our business.”

Founded in 2010 by Dave Donahue, Kinetic Representatives includes reps Kyle Norris and Mike Ebner. The agency also represents Outdoor Research, Oboz, Deuter, Hydro Flask, and Native Eyewear. Their territory will include New York, New Jersey, Pennsylvania, Maryland and Delaware.

"We couldn't be happier to represent Big Agnes. Its mix of technical outdoor products and its dedication to getting people outside fits perfectly with what we specialize in here at Kinetic Reps,” said Donahue.

Sky Ambitions was founded by David Karl in 1989 and represents leading brands like Petzl, Oboz, Adventure Medical Kits and Julbo. The agency is comprised of Dave Karl, Matt McCormick, Ian Wauchope, and Kristin Karl and their territory will include Vermont, New Hampshire, Maine, Connecticut, Massachusetts and Rhode Island.

“With over two decades of sales experience, we can’t think of a better fit for us than Big Agnes,” said Karl. “Its technical camping gear is second to none and we are confident both of our businesses will benefit from this relationship. We couldn’t be more excited to kick off the partnership.”

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About Big Agnes: Named for a peak in the nearby Mt. Zirkel Wilderness, Big Agnes®, Inc. is located in Steamboat Springs, Colorado, and produces award-winning sleeping bags, pads, tents and insulated apparel. Big Agnes is the exclusive distributor of Helinox trekking poles and camp furniture in North and South America. For more information, visit www.bigagnes.com or call 1-877-554-8975.

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