BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS  

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

Chaco Names In-Sport Fashions as Exclusive Canadian Distributor

Chaco Names In-Sport Fashions as Exclusive Canadian Distributor

ROCKFORD, Mich. (July 11, 2017) – Chaco, the iconic outdoor lifestyle footwear brand, is pleased to announce a new partnership with In-Sport Fashions for Canadian sales and distribution. The deal gives Chaco’s Canadian retailers more efficient access to the brand’s growing portfolio of styles, with improved customer service.

"We’re thrilled to bring the team at In-Sport aboard," said Chaco vice president of sales, Todd Gordon. "Their impressive track record for growing brands and unmatched understanding of their consumers make them the perfect partner for growing our footprint in the Canadian market.”

“In-Sport is pleased and excited to take on the distribution of Chaco in Canada,” said Dana Nelson, President, In-Sport Fashions Inc. “We like working with brands that have authenticity, values and bring distinctive products to the market. Chaco also perfectly complements our current portfolio of high quality products.”

In-Sport will begin presentation and distribution of Chaco products with the Spring 2018 collection. 

Chaco Media Contact:
Bryson Ross, Backbone Media
+1 (970) 963-4873 Ext 160
bryson.ross@backbonemedia.net

In-Sport Fashions Contacts:
Benoît Deshayes, Marketing & Communication Manager
+1 (800) 465-9637 ext 28  
bdeshayes@insport.ca

Andrew Nelson, Sales Manager
+1 (800) 465-9637 ext 38
anelson@insport.ca

About Chaco:
Born on the river in 1989, Chaco builds premium footwear for the outdoor-minded. As a result of the brand’s proprietary LUVSEAT™ footbed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chacos, Instagram: ChacoFootwear, Twitter: Chacousa.  Chaco is a part of Wolverine Worldwide's Outdoor and Lifestyle Group.

About In-Sport Fashions:
Founded in 1988 in Montreal, QC, In-Sport Fashions Inc. is a recognized distributor in the Canadian sporting goods and footwear industries. The company has specialized in skiwear, outerwear, footwear, outdoor equipment as well as fashion sportswear and has launched and developed renowned brands in Canada. Committed to providing cutting edge products to its retail customers for outdoor enthusiasts.

Chaco Does Retro Gaming with Limited-Edition PAC-MAN™ Collection

Chaco Does Retro Gaming with Limited-Edition PAC-MAN™ Collection

Chaco and Howler Brothers Launch Limited Edition Collaboration

Chaco and Howler Brothers Launch Limited Edition Collaboration