BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS   

BACKBONE MEDIA AMPLIFIES ACTIVE LIFESTYLE BRANDS TO EXPAND THEIR COMMUNITIES AND CULTIVATE LASTING CONNECTIONS

 

14 Valentine's Day Gifts For Your Badass Better Half

With the New Year in play and Valentine's Day on the horizon, impress your better half with something more lasting than roses. Backbone Media has put together a lineup of easy-to-love  and totally badass gifts. 

QALO

Women's Crosshatch Desert Rose Q2X Silicone Ring 

Men's Charcoal Grey Step Edge Q2X Silicone Ring  

QALO (Quality, Athletics, Love, Outdoors) creates silicone wedding rings to fit any active lifestyle, providing a safe, comfortable, and functional alternative to traditional metal rings - perfect for travel, fitness, adventure and every day! Click here to learn about the benefits and features. MSRP: $24.95

RYU (Respect Your Universe)

Women's Core Full Zip Hoodie 

Men's Core Full Zip Hoodie 

These cozy pieces are minimal and modern with offset seams, invisible pockets and raglan sleeves in a tailored, athletic fit. They feature cotton fiber knit and a three-thread fleece for added heft, warmth and softness, while remaining super breathable at the same time. MSRP: $143

5.11

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TacTec Plate Carrier 

Designed for those who want to step up their training, this lightweight and comfortable vest features back yoke shoulder pads to distribute weight evenly, abrasion-resistant 500D nylon, and adjustable waist and tensional bands. MSRP: $199 (Rogue weights can be purchased separately here.) 

DIAMONDBACK

Women's Arden 4 Carbon 

Men's Century 4 Carbon

The men’s Century and women’s Arden carbon and alloy frames have been redesigned from the ground up, borrowing from Diamondback’s successful Podium and Serios race bikes. The new rear triangle features sculpted seat and chain stays, delivering a buttery smooth ride. An oversized bottom bracket and front and rear 12mm thru-axles improve stiffness, tracking, and power transfer. MSRP: $1,900

KLEAN KANTEEN

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12 oz Insulated Wide Mug

New Klean Coat Powder Coating makes this versatile mug four times more durable, which means no chipping or scratches. Use this stainless steel mug for hot coffee, cold brew, tea, water and more. Climate Lock technology keeps drinks hot for 8 hours and iced for 24 hours. MSRP: $20.95

STIO

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Basis Power Wool Baselayer Collection

Made with Polartec® Power WoolTM fabric, the new Basis Power WoolTM collection uses a patented plated bi-component knit construction to deliver the benefits of both natural wool and synthetic fibers. Power WoolTM’s hybrid construction provides breathable, next-to-skin comfort, and technical, quick-drying performance for high-output, cold-weather pursuits such as skiing, running, or hiking. The collection features tights and crews for men, women and kids, and zip necks for men and women.

EDDIE BAUER

Women's Yurt Slippers 

Men's Yurt Slippers

With a rubber outsole that lets you venture out for the morning paper, and a Sherpa fleece interior to keep your feet cozy, you'll be making excuses to wear your slippers all day. The Yurt Moc comes in pink plaid for women and red for men. MSRP: $50

YETI

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Hopper Flip 8 Soft Cooler

The Hopper Flip 8 makes packing for a day trip a breeze. Lighter and smaller than its counterpart, the Flip 8 is the perfect size for food and drinks for a day in the field. Travels light without compromising on insulation or durability. The Hopper Flip 8 is a day trip MVP. MSRP: $199

BLACK DIAMOND

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Spot Headlamp

The Spot Headlamp is Black Diamond's go-to headlamp for the adventurer. With 300 lumens of adjustable light and a fully waterproof construction, it's reliable for everything from spotting anchors in the dark to cooking camp dinner in the rain. The Spot features seven different lighting modes including red vision and Black Diamond's signature PowerTap technology, which allows for instant brightness adjustments. MSRP: $40

GERBER

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Dime Red - Butterfly Opening Multi-tool

The idea is simple: always be prepared. The Dime is a mini multitool with an impressive list of features, ensuring you are ready for anything. This butterfly open tool fits on your keychain yet has 12 useful tools. Available in multiple colors and a bladeless version as well. MSRP: $25

BIG AGNES

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Big Creek 30

Like your own bed in the backcountry! The Doublewide Series eliminates the need to zip two bags together so there's nothing keeping you apart from your cuddle bug in your tent or van life. Still want it to feel more like home? Our new and improved Big Creek 30 is insulated with Hotstream®, which provides a unique draping effect and a softer shell material like the comforter on your own bed for an even more comfortable snooze-fest. MSRP: $249

CHACO

Unisex Wrist Wrap Bracelets 

Show off your favorite Chaco webbing pattern on your wrist. The unisex wrist wraps come in a double wrap or single band. Available in several patterns and customizable with the webbing and buckle of your choice. 8.5mm wide and 25 inches long for the double wrap. MSRP: $15

SWIFTWICK

Unisex Vision Five Winter Crew Socks

These merino wool crew socks combine style and performance with a fair isle design and Swiftwick's signature Contoured Compression fit. That means no bunching and no voids. Perfect for a variety of winter activities, the Vision Five crew socks have moderate compression, medium cushion and are moisture-wicking. MSRP: $16

POC

Unisex Retina Snow Goggles

The Retina has a soft PU mid-size frame with a triple-layer face foam for an optimal fit. The double lens is made of optical grade PC/CP and has the best anti-fog and anti-scratch treatment available to promote vision and resistance. Also available with NXT lens. MSRP: $135

Charles Lozner Promoted to Partner at Backbone Media

Backbone Media Named Media Buying Agency of Record for YETI